The Specificity Ladder
Launch library · evergreen read
Broad questions are easier to ask but harder to answer well, and a subject given only broad questions will often respond in equally broad terms. Moving down a ladder of specificity, from a general topic toward one particular moment, gives the subject something concrete to hold onto and describe. A subject asked only broad questions will often answer in the same broad, unremarkable terms throughout.
The ladder might start with a general question about a period of time, narrow to a single event within it, and finish on one detail inside that event: a sentence someone said, an object in the room. Each rung down produces sharper, more usable material than the rung above it. Each rung down tends to produce material that could not have been reached by starting narrow immediately.
Interviewers under time pressure sometimes skip straight to the bottom rung, but the climb matters. Without the broader context established first, a highly specific question can feel disconnected, and the subject may struggle to see why the detail is worth their attention at all. Skipping the climb under time pressure is tempting, but the missing context is usually noticed later.