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The craft of questions

The Callback Question

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Photo: Studio Wing, Paul Schweiker House and Studio, Meacham Road, Schaumburg, IL - 54210251491 by w_lemay (CC BY-SA 2.0), via Openverse

Returning to something said twenty minutes earlier, and asking the subject to connect it to what they have just said, does two things at once: it proves the interviewer was listening from the start, and it often surfaces a contradiction or a deepening that neither party had noticed in the moment.

The callback works best when it is precise. A vague reference to something mentioned earlier invites confusion, while quoting the earlier phrase back almost exactly gives the subject a solid handle to hold and respond to, and shows a level of attention that tends to earn a more considered answer in return.

Some of the strongest material in a long interview comes from these connective questions rather than from any single prompt in isolation. They ask a subject to do the work of synthesis themselves, and the synthesis a person produces about their own words is usually more honest than any summary offered to them.

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